Our Blog
Learn about marketing to different user groups and get the latest news about our service.
Why personalization is important
Personalization has become a crucial aspect of modern marketing strategies, and for good reason. Today’s customers have come to expect a level of customization in their shopping experiences, and businesses that can deliver on this are more likely to thrive in a highly competitive marketplace.
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Data Privacy Day
Tomorrow is Data Privacy Day (January 28, 2023), and for companies that conduct commerce online, it’s important to take a closer look at how you’re collecting and using personal data.
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Meet us at SHOPTALK 2023 in Las Vegas
We are excited to be attending SHOPTALK 2023 taking place in Las Vegas, United States at the Mandalay Bay from March 26-29th.
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Email domain verification – Simply not good enough
Email domain verification is a popular way for businesses to check a user’s academic status. Unfortunately, it’s a poor choice as a primary authentication mechanism.
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What are academic programs and why do they matter?
Colleges and universities face challenges providing students with the skills and practical experience needed to be successful. Companies can fill gaps and drive student success.
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Non-profit discounts that you should know about
Most non-profit organizations have far smaller budgets than larger businesses do. Luckily, there are many tech companies that offer non-profits discounts on software.
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